Tickets, wall text, and a map that a tired visitor can still follow.

The museum's tickets were a different typeface from the walls, which were different again from the site. We unified them with one family and a numbering system that matches the rooms.

Wall text is set for a walking read. We tested it at the actual height, not at a desk.

The map folds to ticket size. People keep it. That accidental souvenir is now part of how the museum is remembered.